1XRUN x MontanA Cans collabo Location Detroit, USA Photography Jake Mulka @jmulka Profile @1xrun “Light ’em Up” by PEZ @pezbarcelona The Detroit-based publishing house 1XRUN has been steadily going about its business since 2010. What started as a small gallery space in the then, regenerating creative melting pot of Detroit, has since become one of the global online destinations for the purchase of limited edition art prints. ← The 1XRUN Montana Cans collabo can. A work of art that celebrates the publication of works of art. 1XRUN x Montana Cans collabo can In 2021, the Montana Cans 1XRUN collabo can, celebrated the 11th anniversary of the Detroit-based 1XRUN publishing house. Supporting artists and collectors of art since 2010, 1XRUN is famous for its limited-edition single-run original artists prints. What better way to signify such a moment than to create a limited edition Montana Cans collabo can in the premium quality Montana GOLD color, Magic Blue. Loaded with the Montana Skinny Cap black/black, the can is not only the iconic graffiti and mural making tool of precision, but it also becomes a collectible can for any purveyor of contemporary art. Featuring the famous x-frame symbol from the 1XRUN logo, this can is bound to become part of international aerosol can history. 40 Collaboration 1XRUN x Montana Cans collabo
Times have changed! Who wants mass-produced artwork that is lovelessly produced and can be seen hanging in every second house or studio? Artwork is not only something to view, be inspired by, or decorate your living spaces with, it’s a reflection of the person who collects it. A window into who they are, what makes them tick, or what’s going in their lives at the time they collect it. Collecting art is no longer only for the rich or the academic. As the street art, urban art, and graffiti writing communities around the world grow and mature, so does their taste in the art that they want to have in their lives. → The 1XRUN logo is at the forefront of the printed artwork revolution. ↓ Quality before quantity. It’s not just the quality of the artwork that has priority in a 1XRUN print edition. The symbol says “insert artwork here” 1XRUN (“One-Time-Run”) knows all about this. They figured it out long ago. For over 11 years now, they have been empowering fans in the shaping of their art collections while supporting the artists they collect in the creation of exclusive limited-edition printed original artworks. At the core of every artwork is the universal x-frame symbol. The symbol says “insert artwork here” without needing to say a word. The symbol that has also become the basis of the 1XRUN identity, itself an icon of creativity. The collaboration between 1XRUN and Montana Cans was the next logical step. And the celebration of the 1XRUN 11th anniversary was the perfect occasion to create a can as unique as the artwork it can create. The leader of the limited edition print game, collaborating with the leader of the spray can game. The product; the spray can. A tool that is the icon of art on and from the streets. The preferred tool for muralists and graffiti writers globally. Within this recipe, the 1XRUN x Montana Cans collabo can was born. A beautiful extension of the Montana GOLD color “Blue Magic”, that is loaded with the Montana Skinny black/black cap, for precision and aesthetics. The symbol that has also become the basis of the 1XRUN identity, itself an icon of creativity. “Don’t just follow us. Run with us.” ↗ Art for all occasions. At the core is always the streets and the voice of the urban ethos. ← “Light em up.” The Montana GOLD color Magic Blue ignites for the new look limited 1XRUN collabo can. The significance of the universal x-frame has now gone to another level. Pushing forward contemporary art-making tools, just as 1XRUN does for printed artwork. In the words of the 1XRUN crew, “Don’t just follow us. Run with us.” A statement of inclusion that will motivate the 1XRUN and Montana Cans teams, the artists, and supporters, for generations of art creation and collection to come. Just like the exclusive single print runs 1XRUN is famous for, this can and its legacy will soon become part of the personal art history for those who were quick enough to act. Collaboration 1XRUN x Montana Cans collabo 41
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