5 months ago

Montana LOOKBOOK #08 / 2023

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MontanaCans LOOKBOOK 2023 Issue #8 It's that time again to welcome the release of the Montana Cans Lookbook 2023 edition #8. There is no rewind button on life, making it all the more important to reflect on the year that was, and the things that happened during that period. The Montana-Cans Lookbook does just that and reflects on some of the highlights from the year prior. A moment to reflect on those things that may not have received as much shine as they deserved while being "in the moment".

LAIA isn’t all fun and

LAIA isn’t all fun and games though. Apart from being prolific, her creative concepts are also quirky, innovative, and symbolic. Often using known pop culture icons like the smiley face, LAIA’s creative reach has extended well beyond Barcelona. Dynamic colors applied in opaque solid modes complement the refined images that have found their way on art prints, canvases, walls, bags, and even clothing. Rainbows, smiling faces, drips, bubbles, and arrows are just some of the universal elements that LAIA has managed to give her personal touch. Proving once again that less can be more, LAIA’s design for the 23rd Montana BLACK Artist Edition can design uses the colors yellow, black, and white to get her jovial message across. LAIA isn’t all fun and games though. Apart from being prolific, her creative concepts are also quirky, innovative, and symbolic. ← No need to over cook the broth. On raw concrete LAIA shows how the Montana BLACK line has got you covered. ↓ Double trouble at the wall. Just prior to the can’s release in a secret spot at an undisclosed location. 18 Black Artist Edition/Interview Laia

← A graffiti tradition. Nothing hides an identity from the paparazzi like a Montana BLACK can in front of your eyes. MC Where does graffiti fit into your life at the moment? Are you a graffiti writer doing other things to survive, are you a designer with a graffiti habit, or is it completely different for you? What drives you to get up and get going each day? LAIA Right now graffiti fits everywhere in my life. It’s my hobby, my passion, and it’s also my job, I don’t work exclusively just painting, but I do work doing 100% graffiti-related things. Designs for brands, collaborations, murals, and whatever comes my way. Every day is a new adventure, and every project is different. I also have a small online store. I can say that I have become a workaholic now that I like what I do, and that is an incredible motivation to get up every day and continue doing what I like the most. When I started painting, I would never have thought that this could be happening, it’s wonderful. An Interview with Spanish graffiti artist LAIA Montana Cans Tell us a little about where LAIA is at right now. LAIA At the moment I find myself living between Valencia and Barcelona, which was my hometown. Two years ago I decided to move to Valencia in search of peace and calm to be able to work while listening to the birds. This was impossible in Barcelona. There, I lived in the center of the city and worked in the city center. So, I never really left the “stress zone”. I needed the calm that Valencia has to offer, which is a big city but at the same time a lot more peaceful. Now I miss Barcelona. It’s a strange love/hate thing. When I need movement, hustle, and bustle, I go to Barcelona. And for the rest, I stay in Valencia. ↑ “La, La, La”, but no blah blah. ← No undercoating needed. One of the reasons why LAIA turns to the Montana BLACK 1030 Yellow to rock the spot. MC If you had to choose one of the two cities permanently, which would it be? LAIA If I had to stay permanently in one of them, I would stay in Barcelona. Black Artist Edition/Interview Laia 19

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